WHITE SULPHUR SPRINGS — West Virginia’s tourism industry continues to grow year over year, according to West Virginia Department of Tourism data revealed at the West Virginia Chamber of Commerce’s annual business summit recently at The Greenbrier Resort.
The data show West Virginia tourism-related content received more than 7 billion impressions in 2022 — more than doubling 2021 numbers. Visitor spending generated more than $754 million in tax revenue for the state that same year.
“We have the newest national park in 2022 and West Virginia was the only state to get on every major travel list,” Chamber President and CEO Tricia Ball said. “CNN named us as one of the most underrated travel destinations. USA Today named us a top family destination and Lovely Planet ranked us as the No. 2 travel region ranking only behind Iceland.”
According to the West Virginia Department of Tourism, the industry accounts for about 44,000 jobs across the state and 21,000 job openings are projected within the next few years.