The Official Website of the State of West Virginia

The 2021 Holiday Marketing Guide


43%. That is the percentage of people who have already started their holiday shopping, who did so, in fact, before the end of October. What does this mean for West Virginia small business owners? It’s time to bust out your 2021 holiday marketing strategies so that you don’t miss out on what the holiday spirit can do for entrepreneurs (i.e. a stocking filled with ROI!).

If you are ready to put on the Santa marketing hat but are unsure of the best path forward, then the West Virginia Small Business Development Center can help. Read on to learn more about what tips and tricks you can use to capitalize on this year’s holiday retail shopping. It’s our ultimate marketing holiday guide, specialty gift-wrapped just for you!

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